Skyworth Selects Entropic Communications' Access Technology for Ethernet-Over-Coax Solution for Multi-Dwelling Units in China

Skyworth Demonstrating Ethernet Over Coax Solution Featuring Entropic Silicon At China's ICTC Conference

SAN DIEGO, Oct. 25, 2009 (GLOBE NEWSWIRE) -- Entropic Communications (Nasdaq:ENTR), a leading provider of silicon and software solutions to enable connected home entertainment, today announced that Skyworth, a leading set-top box and TV manufacturer, has selected Entropic's Broadband Access solution to develop an Ethernet over Coax (EoC) solution that will deliver high performance, scalable "last kilometer" connectivity to multiple dwelling unit (MDU) apartments in mainland China. Skyworth will be showcasing the EoC solution during the International CATV Technology Conference (ICTC) held October 26 through October 28 in Hangzhou, China.

Cable and telco service operator efforts to provide ubiquitous broadband services throughout China are fueling the need for a high-performance, cost-effective and future-proof technology to distribute high bandwidth from the fiber node to each unit of an MDU. By providing high bandwidth, bidirectional broadband access to each subscriber using existing coax wiring, operators can offer additional revenue generating services with minimal capital expense.

Entropic's Broadband Access solution, comprised of its Access Network Controller and the Access Client silicon, was selected by Skyworth due to its ease of use, cost effectiveness and flexibility to be used in conjunction with other operator services. Skyworth believes Entropic's Broadband Access solution, which provides for scalability of multiple channels on a single coax, will give MSOs an opportunity to offer additional revenue-generating services by maximizing connectivity coverage of cable subscribers in MDUs. These additional services could include video-on-demand (VOD), instant messaging and e-commerce applications directly to the TV.

"Enabling bidirectional access over existing coaxial cabling in large apartment buildings allows MSOs to offer value added services such as VOD and Internet connection to subscribers," said Xue Liang, general manager of Skyworth. "Entropic's Broadband Access technology is the best choice for Skyworth's EoC product because of its high bandwidth and scalability. Entropic has proven itself to be the coax solution leader with its successful silicon deployments based on the MoCA(R) standard in the United States and we believe that their Broadband Access technology is the most cost-effective solution for the EoC market."

"As a top-tier OEM in China, Skyworth's selection of Entropic to deliver this new EoC solution to the Chinese market is a distinct honor," said Patrick Henry, CEO, Entropic. "This design win validates our field-proven silicon, and will allow Skyworth to provide MSOs with a robust, high-performance solution, meeting their growing market demand to provide new services and increase ARPU."

Entropic's Broadband Access solution is based on its highly successful and field proven MoCA(R) (Multimedia over Coax Alliance) solutions, which enable a full mesh home network to be formed using existing coax cables and splitters. The Broadband Access solution leverages this technology for point to multipoint networks. A single Broadband Access solution provides over 250 Mbps of raw data bandwidth yielding over 100 Mbps of application throughput and was designed as a low-cost, easy-to-deploy solution using the existing coaxial cable infrastructure already found in MDUs and single family housing (SFUs).

The system is scalable with a single network controller supporting up to 63 clients, with rate control available on a per client basis. By operating above the regular CATV signals and providing frequency agility between 800 MHz and 1500 MHz, additional network controllers can be added to support even more clients to the network. In addition, delivering operator-class robustness and unmatched bandwidth over the longest reach, Entropic's Broadband Access solution is the performance benchmark for delivering high bandwidth applications such as multiple streams of high definition (HD) video, premium broadband data access tiers, IPTV, and two-way interactive applications.

Availability

The Skyworth Ethernet over Coax compliant solution is expected to be available to MSOs during the first half of 2010.

About Shenzhen Skyworth Digital Technology CO., LTD

Shenzhen Skyworth Digital Technology Co., Ltd is a subsidiary of Skyworth Group, established in 2002. Its product range covers digital Set top box, HDTV-player, IP Boxes, PVRs and Value-added system. We are one of the earliest companies in STB research in China since 1997 and more than 10 years' experience made us more and more professional. So far, Skyworth is leading the way in Chinese broadcasting filed and also one of the top three biggest and strongest suppliers in China.

About Entropic Communications

Entropic Communications, Inc. (Nasdaq:ENTR) is a leading fabless semiconductor company that is engineering the future of connected home networking and entertainment by providing next-generation silicon and software technologies to the world's leading cable, telco and satellite service providers, OEM's and consumer electronic manufacturers. As a co-founder of MoCA (Multimedia over Coax Alliance), Entropic pioneered and continues to evolve the way high-definition television-quality video and other multimedia & digital content such as movies, music, games and photos are brought into and delivered throughout the home. For more information, visit Entropic at www.entropic.com.

The Entropic Communications logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=4255

Forward-Looking Statements

Statements in this press release that are not strictly historical in nature constitute "forward-looking statements." Such statements include, but are not limited to, statements regarding the expected benefits of Entropic's Broadband Access solutions, Entropic's leadership in providing MoCA enabled technology, and continued or future integration of technology into products of OEMs. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause Entropic's actual results to be materially different from historical results or from any results expressed or implied by such forward-looking statements. These factors include, but are not limited to, the effects of competition; Entropic's dependence on a limited number of service providers and customers; Entropic's ability to successfully collaborate and the ability of Entropic and Skyworth to introduce new and enhanced products on a timely basis; the risk that the market for broadband access and EoC solutions in China may not develop as anticipated; risks associated with international operations and sales; the effect of intellectual property rights claims; and other factors discussed in the "Risk Factors" section of Entropic's Quarterly Report on Form 10-Q for the three months ended June 30, 2009. All forward-looking statements are qualified in their entirety by this cautionary statement. Entropic is providing this information as of the date of this release and does not undertake any obligation to update any forward-looking statements contained in this release as a result of new information, future events or otherwise.

CONTACT:  Entropic Communications
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