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SMALL BUSINESS
Morton's the Steakhouse at Home, the Best Steak and Seafood Anywhere, Delivered to Your Door
CHICAGO, Sept. 22 /PRNewswire-FirstCall/ -- Morton's Restaurant Group, Inc. (NYSE: MRT) announced today the launch of its new "Morton's The Steakhouse At Home" catalog and website www.mortons.allenbrothers.com featuring Morton's world famous steaks and seafood, in partnership with the famed Chicago steakhouse purveyor Allen Brothers.
Steak lovers and beef connoisseurs can now enjoy the perfection of a Morton's steak, at home. A selection of juicy, superbly marbled New York strip steaks, generous 24 oz. porterhouses, thick-cut ribeye steaks, Morton's filets, domestic lamb chops, cold water West Australian lobster tails and colossal shrimp make for an elegant dinner at home, a great thank you for someone special, or a memorable holiday gift. In addition to its world famous steaks and seafood, Morton's gift items, including Morton's The Cookbook, Morton's Steak Bible, the iconic Morton's Pewter Pig Lamp, custom-crafted Morton's steak knives and Morton's Grilling and Cajun Seasonings are available to order by phone, online, mail or fax. To request a "Morton's The Steakhouse At Home" catalog, please call 800-260-0111 or order online at www.mortons.allenbrothers.com.
"Morton's and Allen Brothers, two brands with the highest level of quality and consistency, have a shared Chicago heritage and a longstanding relationship dating back three generations," said Thomas J. Baldwin, Chairman and CEO of Morton's Restaurant Group, Inc. "We're extremely proud to feature our Morton's prime aged beef and seafood selections, available from our steakhouses to your home, in this new exclusive premium catalog and website with Allen Brothers. These offerings include many of Morton's most popular menu items from our 77 Morton's steakhouses throughout the world."
"When you order from Allen Brothers or dine in a Morton's steakhouse, you take part in a lifestyle that includes the best food and the best times shared with business associates, friends and family," said Todd Hatoff, president of Allen Brothers. "Morton's at Home makes it even easier to enjoy this special experience."
About Morton's
Morton's Restaurant Group, Inc. is the world's largest operator of company-owned upscale steakhouses. Morton's steakhouses have remained true to its founders' original vision of combining generous portions of high quality food prepared to exacting standards with exceptional service in an enjoyable dining environment.
The Company owns and operates 77 Morton's steakhouses located in 65 cities in 27 states, and in Puerto Rico and six international locations (Toronto, Vancouver, Singapore, Hong Kong, Macau, and Mexico City), as well as two Italian restaurants.
About Allen Brothers
Allen Brothers was founded in 1893 in Chicago's historic Union Stockyards area. Today, it is the country's leading source of USDA Prime, which makes up the finest one to three-percent of American beef. The U.S. Department of Agriculture calls Allen Brothers' meat "the ultimate in tenderness, juiciness, and flavor." The company is led by President and fourth generation member of the company's founding family, Todd Hatoff.
CAUTIONARY NOTE ON FORWARD-LOOKING STATEMENTS
Except for the historical information contained in this news release, the matters addressed are forward-looking statements within the meaning of Sections 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Forward-looking statements, written, oral or otherwise made, represent the Company's expectation or belief concerning future events. Without limiting the foregoing, the words "believes," "thinks," "anticipates," "estimates," "plans," "expects" and similar expressions are intended to identify forward-looking statements. The Company cautions that forward-looking statements are subject to risks, uncertainties, assumptions and other important factors that could cause actual results to differ materially, or otherwise, from those expressed or implied in the forward-looking statements, including, without limitation, (i) a reduction in consumer and/or business spending in one or more of the Company's markets due to business layoffs or budget reductions, negative consumer sentiment, access to consumer credit, commodity and other prices, events or occurrences affecting the securities and/or financial markets, occurrences affecting the Company's common stock, housing values, changes in federal, state, foreign and/or local tax levels or other factors, (ii) risks relating to the restaurant industry and the Company's business, including competition, changes in consumer tastes and preferences, risks associated with opening new locations, increases in food and other raw materials costs, increases in energy costs, demographic trends, traffic patterns, weather conditions, employee availability, benefits and cost increases, perceived product safety issues, supply interruptions, litigation, judgments or settlements in pending litigation, government regulation, the Company's ability to maintain adequate financing facilities, the Company's liquidity and capital resources, prevailing interest rates and legal and regulatory matters, (iii) public health issues, including, without limitation risks relating to the spread of H1N1 influenza and other pandemic diseases and (iv) other risks detailed from time to time in the Company's most recent Form 10-K, Forms 10-Q and other reports filed with the Securities and Exchange Commission. In addition, the Company's ability to expand is dependent upon various factors, such as the availability of attractive sites for new restaurants, the ability to negotiate suitable lease terms, the ability to generate or borrow funds to develop new restaurants, the ability to obtain various government permits and licenses, limitations on permitted capital expenditures under the Company's credit facility and the recruitment and training of skilled management and restaurant employees. Other unknown or unpredictable factors also could harm the Company's business, financial condition and results. Consequently, there can be no assurance that actual results or developments anticipated by the Company will be realized or, even if substantially realized, that they will have the expected consequences to, or effects on, the Company. The Company undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except to the extent required by applicable securities laws.
SOURCE Morton's Restaurant Group, Inc.