Direct Response Media Announces Letter of Intent

HILTON HEAD, S.C., April 9 /PRNewswire-FirstCall/ -- Direct Response Media Inc. of Nevada, USA (OTC: DRMO or "the Company") is pleased to announce it has entered into a formal letter of intent with Cambridge Mineral Resources plc ("Cambridge"), the mining exploration and production company in relation to the purchase of Cambridge's wholly-owned Spanish subsidiary, Recursos Metalicos SL ("Recursos"). The consideration for the transaction will be US$19,000,000 in a combination of shares and cash. By way of illustration, this equates to in excess of (pounds Sterling) 0.035p per share for CMR.

Recursos holds the Lomero-Poyatos mine and the Masa Valverde exploration permits.

The sale is subject to all normal reservations and preconditions.

The Company will announce further details in due course.

    For further information please contact:
    John Ryan
    c/o Direct Response Media, Inc.
    301 Central Ave. #384
    Hilton Head, SC 29926

    1.404.418.6203 phone
    1.843.842.7248 fax

The source of this news release is Direct Response Media, Inc. This press release may contain certain forward-looking statements within the meaning of Section 27A of the Securities and Exchange Act of 1933, as amended, and Section 21E of the Securities and Exchange Act of 1934, as amended, which are intended to be covered by the safe harbors created thereby. Investors are cautioned that all forward-looking statements involve risks and uncertainties. Although Direct Response Media believes that the assumptions underlying the forward-looking statements contained herein are reasonable, any assumption could be inaccurate, and therefore, there can be no assurance that the forward-looking statements included in this press release will prove to be accurate. In light of the significant uncertainties inherent in the forward-looking statements included herein, the inclusion should not be regarded as a representation by Direct Response Media or any other person that the objective and plans of Direct Response Media will ultimately be fulfilled as anticipated in this release.

SOURCE Direct Response Media Inc.