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SMALL BUSINESS
Arrow Receives Channel Marketing Awards from the National Electronic Distributors Association
The Americas Components business of Arrow Electronics, Inc. (NYSE: ARW) recently received five Channel Marketing Awards from the National Electronic Distributors Association.
The annual Channel Marketing Award winners were announced at the 2009 National Electronics Distributors Association (NEDA) Executive Conference, "Creating Upside in a Down Market," in Chicago. The award program honored NEDA distributor members for outstanding marketing efforts during 2008-2009.
Arrow won one platinum award and four gold awards and was honored in multiple categories including integrated marketing, corporate capabilities brochures, and industry advocacy.
“We have an outstanding marketing team at Arrow that continues to produce impactful marketing that defines our standards of excellence and innovation,” said Hilary Smith, director of marketing communications for Arrow Americas Components. “The recognition by NEDA this year for our work is a testament to our ongoing commitment to innovation.”
NEDA hosts the annual marketing competition to recognize the marketing efforts of its distributor and manufacturer members. Entries are judged by business-to-business marketing professionals and are based on criteria such as the advertisement's high degree of visual interest, proper audience targeting and emphasis on the service provided.
About Arrow Electronics, Inc.
Arrow Electronics (www.arrow.com) is a global provider of products, services and solutions to industrial and commercial users of electronic components and enterprise computing solutions. Headquartered in Melville, N.Y., Arrow serves as a supply channel partner for approximately 800 suppliers and 130,000 original equipment manufacturers, contract manufacturers and commercial customers through a global network of more than 340 locations in 53 countries and territories.