SAN JOSE, Calif., April 9, 2008 /PRNewswire/ -- Cellfire today announced a
McDonald's promotion in Utah that offers consumers free iced coffee, when they
use Cellfire mobile coupons at participating McDonald's locations. Cellfire
is the only nationwide discount offer service, enabling consumers to
conveniently receive and retain savings right on their mobile phones.
"Cellfire is appealing because it is easy to use and helps consumers
interested both in saving money and enjoying McDonald's," said Rob Sparrer, a
local McDonald's owner/operator.
The McDonald's free iced coffee promotion will run from April 7 through
April 27, as part of the launch of McDonald's new iced coffee beverage and is
good at participating restaurants throughout Utah, western Wyoming and eastern
Nevada (no purchase is necessary). Consumers downloading Cellfire to their
mobile phones will receive the free iced coffee offer and future offers by
participating McDonald's restaurants. Consumers can access Cellfire at
http://www.cellfire.com or by texting "mcd" to 22888 using their mobile phone.
The Cellfire discounts for McDonald's are automatically uploaded to their
mobile phone, and consumers save when they show the offer on their phone when
ordering.
"Like our partner, McDonald's, Cellfire offers consumers convenience and
value," said Brent Dusing, CEO of Cellfire. "Cellfire enables consumers to
save money at their favorite stores and restaurants without the hassle of
clipping, printing or forgetting their coupons -- the coupons are always
available on their mobile phone."
Unlike text-based offers, Cellfire's easy to use application-based service
automatically delivers savings directly to consumers, which they can access on
demand to discover and use discounts specific to their geographic area.
Cellfire users are provided with a unique redemption code that is shown at the
time of a transaction. Users simply click on the coupon they want to use and
show it to the sales clerk for redemption. New merchants and offers are added
on a regular basis.
About McDonald's
McDonald's is the leading foodservice retailer with more than 30,000 local
restaurants serving quality food to nearly 50 million customers in more than
100 countries each day. Approximately 70 percent of McDonald's restaurants
worldwide are owned and operated by independent, local men and women.
About Cellfire
Cellfire provides consumers with convenient discounts directly on their
mobile phones. Cellfire is the first nationwide mobile coupon and discount
offer service that allows consumers to easily access deals from brand-name
merchants nationwide through their mobile phone. Founded in January 2005,
Cellfire is headquartered in San Jose, California. For more information or to
download Cellfire, visit http://www.cellfire.com.
SOURCE Cellfire
