Is It True?
Spam tastes just like human flesh. A friend of a friend once got stabbed by a hypodermic needle at McDonald's -- and the hamburgers there are full of worms. And everyone knows that The Blair Witch Project was based on a true story. These are just a few of the rumors that have brought down some of the world's biggest brands -- and just because they seem too bizarre to believe doesn't mean they can't seriously hurt the bottom line. Minyanville takes a look at 10 of the most outlandish, brand-bedeviling urban legends. Click through the gallery to read them all -- if you dare.First Up: Coca-Cola
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Yoo-hoo originated in New Jersey in the 1920s, when Natale Olivieri sold "Tru-Fruit" soft drinks in his small store. Olivieri discovered a process to produce a chocolate soft drink that would not spoil. The name "Yoo-hoo", already being used for Olivieri's other fruit drinks, was applied to the chocolate-flavored drink as well.