Markets
U.S. open in 30 hrs, 49 mins
BUSINESS NEWS
- Market News
- Earnings
- Recalls
- Recession Watch
- Tech News
- Financial Crisis
- Madoff Scandal
- BloggingStocks
- Luxist
- Money Videos
INVESTING
- Stock Quotes
- Stock Charts
- Stock Ticker
- Currencies
- Portfolio
- Stock Screener
- Broker Center
- Mutual Fund Center
- ETF Center
- Money
- 24/7 Wall St.
- Financial Glossary
PERSONAL FINANCE AT WALLETPOP
- Bargains
- Banking
- Budget
- Calculators
- College Finance
- Community
- Credit
- Deals
- Debt
- Economizer
- Food
- Home
- Fraud
- Insurance
- Interest Rates
- Loans
- Mortgages
- Real Estate
- Recalls
- Recession
- Retirement
- Saving
- Simplification
- Specials
- Taxes
SMALL BUSINESS
NEW Online Resources for Shoppers
N.E.W. Customer Service Companies Inc. Launches Blog, Website and Social Media Tools to Help Consumers Stay Informed and Shop Smart
Business Wire
N.E.W.
Customer Service Companies Inc. (
NEW)
has launched a series
of new online information resources for consumers seeking shopping tips
and troubleshooting advice on popular consumer electronics and other
items.
This week, the company launched
Savvy Shopper (
http://www.thesavvyshopperblog.com),
a consumer-focused advice blog, and a new corporate website (
http://www.newcorp.com)
that features a consumer section loaded with helpful information about
service contracts, manufacturer warranties, shopping advice and more.
“We understand that consumers want to save money, need information fast,
and don’t want their daily routines interrupted,” said Jamie Breneman,
NEW
marketing director and
Savvy Shopper blog contributor. “And after
26 years of working with the world’s leading retailers to help millions
of their customers with product repair, replacement, and product
support, we have some valuable insight to share with consumers, and
these tools will help us directly educate them in new ways.”
Through the
Savvy Shopper blog, Breneman, joined by Bill Maddox,
NEW’s
vice president of service management, and other subject-matter experts
at
NEW, will share information and advice for readers on many
topics. Subjects will include holiday shopping tips, retail and industry
trends, and product care and troubleshooting for items about which
NEW’s
customer-care team receives the most calls.
“Our goal,” said Maddox, “is to help blog readers gain knowledge about
ways to prolong the life, use and enjoyment of their favorite and most
relied-upon products, while also getting some tips that will help them
ask the right questions when buying items in the future.”
The consumer section of
NEW’s website includes tips and useful
information about service contracts, addresses frequently asked
questions and provides links to consumer news. Visitors will learn the
differences between manufacturer warranties and extended service
contracts, as well as learn the truth about common extended service
contract myths.
Earlier this fall, the company established several Facebook fan pages to
enhance communications with consumers, employees, the industry and the
general public, along with corresponding Twitter accounts. In addition
to providing educational information about the evolution of extended
service contracts, the tools will provide online readers and buyers with
helpful shopping tips and troubleshooting advice for the most popular
consumer products, including electronics, appliances and sporting goods.
NEW’s
corporate Facebook page
offers updates about the company’s
innovations, achievements and partnerships with retailers and
manufacturers. An
NEW
careers
Facebook page was created to support recruiting efforts and inform
the public about job fairs, call center openings and
NEW’s
Work-at-Home program, as well as its community involvement and corporate
culture. The Facebook fan page dedicated to
Eco
NEW
,
NEW’s online electronics recycling and trade-in program, offers
information about green trends affecting consumer electronics and
updates about the program’s growth. Each of these groups has a Twitter
account that can be followed
@
NEWCorpTweets
,
@
NEWCorpCareers
and
@eco
NEW
.
NEW is the leading provider of extended service contracts, buyer
protection services and product support, providing coverage to more than
150 million consumers. Founded in 1983,
NEW offers retailers and
manufacturers innovative, customizable solutions for the delivery of
customer service and support throughout the consumer ownership
experience.
NEW’s services provide revenue opportunities while
building customer loyalty at every touch point — from purchase through
trade-in to next purchase. Based in Sterling, Va.,
NEW operates
10 U.S.-based call centers and 11 work-at-home locations supported by a
team of more than 5,800 employees. For more information, please visit
NEW
at
www.newcorp.com
or call 1-800 WHAT’S
NEW (1-800-942-8763).
Copyright Business Wire 2009
2009-11-12 13:14:00
COMMENTS ( 0 )