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SMALL BUSINESS
Is E-mail Dead?
F-Secure Warns That the Shift From E-mail to Instant Communications Through Social Networking Sites Means Greater Vigilance Is Required Against Links and Messages Sent From Hacked Accounts
Market Wire
SAN JOSE, CA -- (Marketwire) -- 11/11/09 -- The shift from e-mail to instant communication
via social networking websites is gathering pace. This trend also has
important security implications. Cybercriminals have already responded to
the changing patterns of communication by focusing more activity on popular
social networks.
Instead of logging in and out of the Internet to send e-mail, many people
are now constantly online with their computers and smartphones. Social
networking sites such as Facebook and Twitter have grown rapidly as people
are making use of the constant stream of fast communications that these
sites enable. According to statistics from Nielsen Co., the number of users
on social networking and other community sites increased by 31% in the
period August 2008 - August 2009, while e-mail use increased by 21%. It may
be too early to pronounce that e-mail is dead but the figures do highlight
a growing trend.
F-Secure Security Advisor Sean Sullivan said, "E-mail account addresses can
be faked and people are used to getting mails from 'unknown' persons, so
they are skeptical of links sent via e-mail. It is often more difficult to
recognize when a member of their social network has been hacked. People
have not yet learned to be skeptical of the links forwarded by their
'friends' in social networks, which can lead to infection from malware or
to websites promoting rogue products."
Cybercriminals see opportunities to make money from hacking Facebook and
other social networking accounts, where the high level of personal trust
within communities of friends provides them an ideal cover for scams and
for spreading malware.
A personal message or a suggestion to visit a website received from a
family member or a friend does not usually set the security alarm bells
ringing. However, the Browsing Protection offered by F-Secure Internet
Security does. Instead of clicking directly on a link sent by a friend, it
is always a good idea to search for the link first and see whether
F-Secure's advanced Browsing Protection considers the web page to be safe.
A symbol next to the search results shows if the link should be treated
with caution.
Sullivan added, "Instant communications are fun, personal and useful, but
everyone should be aware of the new security risks involved. Links sent
from hacked accounts and requests for financial help from so-called friends
are bound to increase as social networking sites become ever more popular."
For more information about F-Secure Internet Security 2010 with Browsing
Protection go to
F-Secure Browsing Protection Portal:
F-Secure -- Protecting the irreplaceable
While you concentrate on what is important to you, we make sure you are
protected and safe online whether you are using a computer or a smartphone.
We also backup and enable you to share your important files. Our services
are available through over 200 operators around the world and trusted in
millions of homes and businesses. Founded in 1988, F-Secure is listed on
NASDAQ OMX Helsinki Ltd.
www.f-secure.com
Media contact
Nadja Blagojevic
LEWIS PR for F-Secure
Nadja Blagojevic
LEWIS PR for F-Secure
MARKET WIRE
2009-11-11 11:15:45
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