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SMALL BUSINESS
nook™ eBook Readers In Stock This Week in Barnes & Noble Stores Just in Time for Valentine’s Day
Available for Purchase Online and in Majority of Stores Beginning Mid-Week
Barnes & Noble Launches Exclusive In-Store Content and Promotions
Business Wire
Barnes & Noble, Inc. (NYSE: BKS), the world’s largest
bookseller, announced that its popular nook eBook reader – the ultimate
gift for book lovers – is in stock online at
nook.com
and will be rolling out in the majority of Barnes & Noble stores
beginning mid-week, just in time for Valentine’s Day. While in-store,
nook customers will enjoy exclusive holiday-themed online content,
kicking off this month.
Barnes & Noble quickly sold out of nook stock online over the holidays
due to unprecedented customer demand. Since then the company has ramped
up production and is shipping stock to the majority of its stores,
beginning this week. Customers can visit the Barnes & Noble nook
In-Store Locator at
www.bn.com/nook/instore,
updated daily beginning February 10, to find local stores with devices
in-stock.
Enhanced in-store connectivity allows nook customers to seamlessly
access fast, free Wi-Fi in Barnes & Noble stores. There, they can browse
the extensive library of more than a million eBooks, magazines and
newspapers and enjoy exclusive “More In Store” content and promotional
offers, officially launching in February, which include:
- A short story by bestselling favorite Adriana Trigiani featuring characters from her newest blockbuster, Brava, Valentine.
- A Valentine’s Day recipe for red velvet cupcakes from Anne Byrn, the Cake Mix Doctor.
- “Read Between the Wines,” a regular feature by renowned wine expert Kevin Zraly, guides readers and wine lovers through the mystery of pairing books with the perfect vintage.
"nook is the perfect Valentine's Day gift for anyone who loves reading.
Demand for nook continues to be very high, and we're pleased our
customers will be able to try and buy nook in our stores and online and
enjoy it in time for the holiday," said William J. Lynch, President of
Barnes & Noble.com. "In Barnes & Noble stores, nook owners will enjoy
exciting nook-only content from their favorite authors and other
valuable offers, along with fast and free in-store Wi-Fi, which nook
customers have been accessing in droves over the last few weeks."
New Barnes & Noble in-store content will be updated weekly and available
for a four-week period. nook users can stay apprised of upcoming
exclusive More In Store content at
www.bn.com/nook/moreinstore.
Also in February, nook users in Barnes & Noble stores can enjoy 10
percent off any CD. nook customers need only show the special offer on
their nook to the cashier to redeem.
Barnes & Noble has continued to optimize nook software for an improved
reading experience with the newly updated nook v1.2. Automatic over the
air (OTA) updates, which do not require any action from nook customers,
are underway and will be conducted seamlessly through this week. nook
customers currently using the previous version can also immediately
download v1.2 at
www.nook.com/support,
where additional update and technical support information is available.
nook marries innovative technology and sleek minimalist design with
access to the Barnes & Noble’s digital store of over one million eBooks,
newspapers and magazines. nook’s color touch screen for navigation along
with a best-in-class E Ink
display offer an immersive,
enjoyable e-reading experience. It offers both 3G wireless and Wi-Fi
access and is the first to offer digital lending for a wide selection of
eBooks through its LendMe™ technology.
To learn more and experience nook, visit
www.nook.com.
Follow our eBooks and other updates on
www.bn.com/twitter.
To learn more about the free Barnes & Noble eReader software and Barnes
& Noble eBookstore apps, visit
www.barnesandnoble.com/ebooks.
About Barnes & Noble, Inc.
Barnes & Noble, Inc. (NYSE: BKS), the world’s largest bookseller and
a Fortune 500 company, operates 775 bookstores in 50 states.
Barnes
& Noble College Booksellers, LLC, a wholly-owned subsidiary of Barnes &
Noble, also operates 636 college bookstores serving nearly 4 million
students and over 250,000 faculty members at colleges and universities
across the United States.
Barnes & Noble is the nation’s top
bookseller brand for the sixth year in a row, as determined by a
combination of the brand’s performance on familiarity, quality, and
purchase intent; the top bookseller in quality for the second year in a
row and the number two retailer in trust, according to the EquiTrend®
Brand Study by Harris Interactive®. Barnes & Noble conducts its online
business through Barnes & Noble.com (
www.bn.com
),
one of the Web’s largest e-commerce sites, which also features hundreds
of thousands of titles in its eBookstore (
www.bn.com/ebooks
).
Customers can buy and read eBooks on a wide range of platforms,
including nook by Barnes & Noble, the iPhone and iPod touch, BlackBerry®
smartphones, as well as most Windows® and Mac® laptops or full-sized
desktop computers.
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General information on Barnes & Noble, Inc. can be obtained via
the Internet by visiting the company’s corporate website:
www.barnesandnobleinc.com
.
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nook is a trademark of Barnes & Noble, Inc.
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Social Media Links:
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Follow B&N on Twitter:
www.bn.com/twitter
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Become a fan of our Facebook Page:
http://www.facebook.com/barnesandnoble
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Subscribe to our channel:
http://www.youtube.com/user/BNStudio
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SAFE HARBOR
This press release contains “forward-looking statements.”
Barnes
& Noble is including this statement for the express purpose of availing
itself of the protections of the safe harbor provided by the Private
Securities Litigation Reform Act of 1995 with respect to all such
forward-looking statements. These forward-looking statements are based
on currently available information and represent the beliefs of the
management of the company.
These statements are subject to risks
and uncertainties that could cause actual results to differ materially.
These risks include, but are not limited to, general economic and
market conditions, decreased consumer demand for the company’s products,
possible disruptions in the company’s computer or telephone systems,
possible risks associated with data privacy and information security,
possible work stoppages or increases in labor costs, possible increases
in shipping rates or interruptions in shipping service, effects of
competition, possible disruptions or delays in the opening of new stores
or the inability to obtain suitable sites for new stores, higher than
anticipated store closing or relocation costs, higher interest rates,
the performance of the company’s online and other initiatives, the
performance and successful integration of acquired businesses, the
success of the company’s strategic investments, unanticipated increases
in merchandise or occupancy costs, unanticipated adverse litigation
results or effects, the results or effects of any governmental review of
the company’s stock option practices, product shortages, and other
factors which may be outside of the company’s control.
Please
refer to the company’s annual, quarterly and periodic reports on file
with the SEC for a more detailed discussion of these and other risks
that could cause results to differ materially.
Copyright Business Wire 2010
2010-02-08 08:30:00
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