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SMALL BUSINESS
ACON Investments Acquires Fairway Outdoor from Morris Communications Company
Transaction Creates the Premier Middle Market Outdoor Advertising Company in the United States
Business Wire
ACON Investments, LLC (ACON) announced today that it has successfully
completed the acquisition of Fairway Outdoor (Fairway) from a subsidiary
of Morris Communications Company, LLC (Morris). Fairway will be combined
with Magic Media (Magic), ACON’s existing outdoor advertising company,
to form Fairway Magic Outdoor, LLC (FMO). Terms were not disclosed.
At closing FMO is one of the largest privately owned outdoor advertising
companies in the United States with over 19,500 billboard and poster
displays located in 22 states. ACON will be the control shareholder in
FMO, however Morris will continue to retain an important minority stake.
FMO will be led by Mark Moyer, the current CEO of Fairway Outdoor, who
has held this position since 2000. Mr. Moyer is also the Chairman (Ex
Officio) of the Outdoor Advertising Association of America and is a
Director of the Traffic Audit Bureau of America.
Commenting on the transaction, Mr. William S. Morris III, Chairman of
Morris, said, “While the sale was consummated in conjunction with the
financial restructuring of our newspapers, we are excited about
partnering with ACON to more fully exploit the growth opportunities
available in the outdoor advertising industry.”
“We believe this transaction will be a critical growth outlet for both
Magic and Fairway,” said Ken Brotman, a Founding Partner of ACON. “The
combined company will have the increased scale and balance sheet
strength needed to prosper in the current macro-economic climate, but
more importantly, it will be able to continue providing customers with a
cost-effective advertising medium for them to bolster and improve their
bottom line as the economy turns.”
“New advances in technology, which include digital technology and
audited traffic counts, have made this an opportune time to invest in
the outdoor advertising space,” said Mr. Moyer, the CEO of FMO.
“Building on the success that both Fairway and Magic have achieved to
date, we believe that we are well positioned to capitalize on these and
other future growth opportunities.”
RBC Daniels served as an advisor to Morris. ACON funded the equity from
its US middle market-focused ACON-Bastion Partners II and ACON
Investment Partners investment fund vehicles.
The acquisition was completed in connection with the broader financial
restructuring of the Morris Publishing Group, LLC (Morris Publishing),
the newspaper publishing affiliate of Morris. On September 25, 2009,
Morris Publishing announced that it had reached an agreement with
certain holders of its 7% Senior Subordinated Notes due 2013 (the
Existing Notes) on the terms of a restructuring of the indebtedness of
Morris Publishing. In connection with the restructuring, an affiliate of
ACON and affiliates of Morris Publishing have acquired a portion of the
Senior Secured Loan. ACON’s portion of the Senior Secured Loan will
remain senior to the Existing Notes and, upon consummation of the
restructuring of the Existing Notes, Morris Publishing affiliates have
agreed to cancel certain indebtedness.
ACON Investments
ACON Investments is a Washington, D.C.-based private equity investment
firm that manages private equity funds and special purpose partnerships
in the United States and Latin America. Founded in 1996, ACON and its
principals have managed over $1.5 billion of capital. ACON pursues a
theme-based investment strategy by focusing on industries and businesses
at key inflection points in their development and pursues these
opportunities in close partnership with established management teams.
ACON has offices in Washington, Los Angeles, Houston, Madrid, Mexico
City and Sao Paulo. For more information, visit
www.aconinvestments.com.
Morris Communications Company
Morris Communications Company, LLC is a privately held media company
with diversified holdings that include newspaper publishing, visitor
guide publishing, outdoor advertising, magazine publishing, radio
broadcasting, book publishing and distribution and online services. For
more information, visit the company’s restructuring website at
www.morrisrestructures.com.
Copyright Business Wire 2009
2009-10-15 13:52:00
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